With the bid nearing a million dollars, the e-auction for the television and digital rights to broadcast Indian cricket from 2018 to 2023 is nearing a dramatic conclusion. If no new bid is received in the next 10 minutes, this will be the final one.
The bidders were narrowed down from six to three – Sony Pictures Network India, Star India and Reliance – after the BCCI’s legal team carried out technical and feasibility checks before the e-auction began.
More to follow
Source: ESPN Crickinfo